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Showing posts from November, 2019

FB/Cmabridge Analytica Saga-Ethical Take

The world of social media and democratic politics was rocked on March 17, 2018, when THE NEW YORK TIMES reported the Cambridge Analytica, a data analytics consulting firm misused the personal information of over 50 million Facebook user to influence the results of US presidential election and the Brexit referendum in the UK. The source for the story of our decade was a whistleblower named Christopher Wylie, an ex-Cambridge Analytica employee. The first indication of the misuse of personal information by Cambridge Analytica and Facebook was first reported by the Harry Davies, a reporter at The Guardian in 2015, concerning the election campaign by US Senator Ted Cruz for his bid for the president of United States. Facebook initially refused to comment on the story in the follow-up of the story by the various News Organizations. The theft started innocuously with a data scientist at Cambridge University, developing a Personality Quiz mobile app, "thisisyourdigitallife", wh...